Business diagnostician. Serial founder.
Author of Before the Flatline.
Founder of Helcyon Financial Intelligence.
Twenty-five years building, diagnosing, and restructuring businesses across 29 countries and five continents. From a failing operation in Shanghai to a payment processing company that handled over a billion dollars in merchant transactions — every assignment revealed the same structural truth: businesses fail long before their financial statements say so.
A CEO handed a young executive a plane ticket and a problem: a failing operation in Shanghai that was hemorrhaging money. The assignment was straightforward — go diagnose what's wrong, decide if it can be saved, and either fix it or shut it down.
The financial statements said one thing. The structural reality was something else entirely. That gap — between what the numbers reported and what was actually happening inside the operation — became the foundational observation behind everything that followed.
Shanghai was the first. Then South Africa, India, France, Mexico. Twenty-nine countries across five continents. Each assignment reinforced the same pattern: businesses show you what they want you to see. Structural vital signs show you what is actually there.
Years later, a payment processing company that handled over a billion dollars in merchant transactions provided the laboratory. Hundreds of businesses, observed in real time through their transaction data. The ones that survived and the ones that didn't. The same five signals, every time.
The Financial Immune System Method didn't come from a textbook. It came from the field.
The complete diagnostic protocol. Eight modules. Five vital signs. One framework for reading the structural health of any business — built from the same methodology described on this page, structured so you can apply it to your own company.
Enroll in the Masterclass →Every business is governed by five structural vital signs that determine whether it is strengthening, stable, weakening, or approaching failure. These signals operate continuously, whether they are measured or not.
Most operators never see them. Financial statements report terminal outputs — the final consequences of structural conditions that have been operating for months or years. By the time those numbers change, the damage is done.
The Financial Immune System Method extracts these signals from operational data, calibrates them against the organism's developmental stage, identifies the specific structural constraints suppressing health, and produces a single composite measurement — the Immune Score™ — that tells you exactly where you stand.
Five structural signals a business cannot hide. The same way a physician reads pulse, pressure, and temperature — these five readings reveal whether an organism is healthy or deteriorating, regardless of external appearance.
The movement of money through the organism. Not profitability. Circulatory health — the capacity to sustain operations through disruption without external intervention.
Whether the organism retains structural strength from its activity. Aggregate margin conceals metabolic variation. Disaggregated margin reveals the truth.
The earliest structural warning signal. Behavioral changes at the customer level precede every financial symptom — invisible to every traditional metric until the damage is irreversible.
The forward momentum of the organism. Flat revenue is not equilibrium — it is the absence of expansion force. A business that is not expanding is contracting structurally.
A business can have expansion force while lacking the structural fuel to sustain it. Growth without oxygen produces the most dangerous condition — the appearance of health during accelerating fragility.
Your financial statements are an autopsy report. They tell you what already happened. They do not tell you what is happening structurally right now.
Before the Flatline: Why Businesses Fail Before They FailThe Financial Immune System Method didn't come from advising other people's businesses from the outside. It came from building them — in different industries, in different countries, with different structural risks. Each company became another vantage point on how businesses actually function and fail.
Over $1 billion in merchant transactions processed. Hundreds of businesses observed at the transaction level — the laboratory where the five vital signs became visible in real time. When a merchant's Cash Pulse weakened, the data showed it months before their accountant did.
Capital-intensive, long-cycle, high-exposure. Construction taught a different lesson: when Cash Pulse fails in a project-based business, the collapse is sudden and total. No recurring revenue to cushion the fall. The structural margin for error is zero.
Perishable inventory, thin margins, logistics-dependent. Customer Heartbeat was everything — a single week of declining repeat orders was the first signal that something structural had shifted. The financial statements wouldn't reflect it for another sixty days.
Where everything converges. The diagnostic framework built from 25 years of operational experience, now running as continuous structural surveillance. The book teaches the method. Helcyon runs it.
Evaluating investment opportunities through the same structural lens. The vital signs that reveal operational health in a business you run are the same ones that reveal it in a business you're considering investing in.
Why businesses fail before they fail. The complete framework in fifteen chapters.
→Framework insights and the patterns behind business failure.
→Structural diagnostics, vital signs analysis, and the patterns most operators miss.
→Eight modules. Five vital signs. The complete diagnostic protocol.
Enroll Now →